Business Branding : The Art of war in the Marketing World
Salepage : Business Branding : The Art of war in the Marketing World
Archive : Business Branding : The Art of war in the Marketing World
FileSize :
972 MB
Everything you wanted to know about Branding in one fun and helpful course.
We will be talking about why some companies conquer and others die. Tons of examples from real life marketing wars and tons of actionable items for your own business.
Sit back and enjoy!
New Episodes will be updated weekly.
What is Business ?
Business is the practice of making one’s living or making money by producing or buying and selling products (such as goods and services). It is also “any activity or enterprise entered into for profit.”
Having a business name does not separate the business entity from the owner, which means that the owner of the business is responsible and liable for debts incurred by the business. If the business acquires debts, the creditors can go after the owner’s personal possessions. A business structure does not allow for corporate tax rates. The proprietor is personally taxed on all income from the business.
The term is also often used colloquially (but not by lawyers or by public officials) to refer to a company, such as a corporation or cooperative.
Corporations, in contrast with sole proprietors and partnerships, are a separate legal entity and provide limited liability for their owners/members, as well as being subject to corporate tax rates. A corporation is more complicated and expensive to set up, but offers more protection and benefits for the owners/members.
Business Branding : The Art of war in the Marketing World
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