How Social is Your Research?
How Social is Your Research?
Salepage : How Social is Your Research?
Archive : How Social is Your Research?
FileSize :
Average Rating:
Not yet rated
Presenters:
Kayte Hamilton
Duration:
45 Minutes
Format:
Audio and Video
Original Program Date :
Feb 02, 2021
Join Kayte and the rest of the group for a discussion about when, how, and why to consider social intelligence as a component to your qualitative research methodologies. (As a concept, social media intelligence research is observing and analyzing conversations that consumers are naturally saying. NOT a moderated online conversation living on social media platforms.)
Handout (5.5 MB) 1 Pages Available after Purchase
Client Partner Director
InsightsNow, Inc.
As a true hybrid researcher, Kayte Hamilton has dabbled in all kinds of research executions, including social media. As a Millennial, she’s hyper aware of digital brand and product conversations and the impact they have on consumer decision making. Kayte (as well as Frank) both attended VCU Brandcenter, a Master’s program for advertising in Richmond, VA. Currently she’s a Client Partner with InsightsNow, cultivating deep relationships with clients and researchers.
What is Everything Else?
Everything Else is a product category on Amazon that is meant to be a catch-all for items that don’t fit into any other categories. Over time, as the Amazon catalog has grown and more specific product categories have been added, Everything Else has become less useful and more of a junkyard for cast off and forgotten listings.
Until recently, however.
Why are items listed in Everything Else when they shouldn’t be?
The answer to this is fairly simple. Some sellers are using Everything Else as an opportunity to get around Amazon’s gated category requirements. For example, DVDs with an MSRP of over $25 are now gated Selling certain products and bran… More and require permission to list. So we’ve seen some sellers create new listings in Everything Else to get around these requirements. We’ve noticed similar “workarounds” for other gated or restricted Selling certain product categorie… More categories as well.
Amazon doesn’t like this. It just makes the catalog more of a mess than it already is and ends up creating a worse customer experience.
How Social is Your Research?
Readmore About : How Social is Your Research?
