The Torch is Yours: Agile from the Hands of Engineering to the Researchers’
The Torch is Yours: Agile from the Hands of Engineering to the Researchers’
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Presenters:
David W. Tuffy
Duration:
59 minutes
Format:
Audio and Video
Original Program Date :
Jan 30, 2020
Digital innovations have lowered barriers to entry, disrupted once-reliable business models, and dramatically decreased the time it takes for new products to become obsolete. While many organizations are adopting Agile practices, they often fail to grasp the underlying principles needed to see results. Agility is not about doing more faster and cheaper. It is about understanding the market as early as possible, so you can focus on what’s most important. Successful companies engage in continuous conversation with their audience as the foundation of Agile methodologies. In this session, you’ll learn from an early adopter of the Agile movement on how to build a culture of continuous innovation top-down and bottom-up. We’ll use the four core values of Agile (https://agilemanifesto.org/) as a framework to uncover:
What is the role of Insights in Agile innovation?
How can leadership structure their organizations to maximize the benefits of Agility?
How can in-house research teams create successful Agile processes?
How do research agencies support their clients’ move to Agility?
What challenges will I face during an Agile transformation and how do I overcome them?
The presentation will include a deep dive into how to use a wide range of digital technologies to speak to and understand the market at all phases of the innovation life cycle.
The Torch is Yours Handout (15.5 MB) 36 Pages Available after Purchase
Remesh
David has been in online software development for twenty years. In that time, he held nearly every role from support to engineering before settling into Product Management. He lead an Agile transformation at Napster, Inc., and advised on Lean practices at American Express before moving on to Product leadership roles. Before coming to Remesh, he built out product departments and defined strategy and process for OvationTix (acquired by AudienceView) and the category-creating employee engagement company Werk.co.
What is Everything Else?
Everything Else is a product category on Amazon that is meant to be a catch-all for items that don’t fit into any other categories. Over time, as the Amazon catalog has grown and more specific product categories have been added, Everything Else has become less useful and more of a junkyard for cast off and forgotten listings.
Until recently, however.
Why are items listed in Everything Else when they shouldn’t be?
The answer to this is fairly simple. Some sellers are using Everything Else as an opportunity to get around Amazon’s gated category requirements. For example, DVDs with an MSRP of over $25 are now gated Selling certain products and bran… More and require permission to list. So we’ve seen some sellers create new listings in Everything Else to get around these requirements. We’ve noticed similar “workarounds” for other gated or restricted Selling certain product categorie… More categories as well.
Amazon doesn’t like this. It just makes the catalog more of a mess than it already is and ends up creating a worse customer experience.
The Torch is Yours: Agile from the Hands of Engineering to the Researchers’
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