Webcam Interview and Group Techniques
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Category:
Methodologies | Moderation | Technology
Presenters:
Katrina Noelle
Duration:
1 Hour
Format:
Audio and Video
Original Program Date :
Sep 24, 2020
Get national reach and honor social distancing by conducting webcam interviews and groups. Interviews and small group discussions can be conducted over the phone, computer or tablet. They’re easy for participants to join and for clients to observe live or recorded. Learn how to optimize your in-person moderation skills to the digital world. Get some tech tips on how to make the experience a smooth one for everyone involved. Add this synchronous tool to your toolbox to expand your options and meet people where they are!
Webcam Interview and Group Techniques — Presentation Slides (2.2 MB) 12 Pages Available after Purchase
President
KNow Research & Scoot Insights
Katrina Noelle is principal of KNow Research, an insights consultancy based in San Francisco, CA that has been designing custom research design for clients by combining methodologies from traditional in-person research with online and mobile approaches for over 17 years. She is also co-Founder of Scoot Insights, whose trademarked Scoot Sprint approach helps decision-makers choose the right direction. Katrina relishes the opportunity to empower and support talented women on her team and in her network of expert partners. She is proud to have made KNow Research one of the newest, certified members of the Women’s Business Enterprise National Council (WBENC) as well as being a champion of women in and out of the insights community.
What is Everything Else?
Everything Else is a product category on Amazon that is meant to be a catch-all for items that don’t fit into any other categories. Over time, as the Amazon catalog has grown and more specific product categories have been added, Everything Else has become less useful and more of a junkyard for cast off and forgotten listings.
Until recently, however.
Why are items listed in Everything Else when they shouldn’t be?
The answer to this is fairly simple. Some sellers are using Everything Else as an opportunity to get around Amazon’s gated category requirements. For example, DVDs with an MSRP of over $25 are now gated Selling certain products and bran… More and require permission to list. So we’ve seen some sellers create new listings in Everything Else to get around these requirements. We’ve noticed similar “workarounds” for other gated or restricted Selling certain product categorie… More categories as well.
Amazon doesn’t like this. It just makes the catalog more of a mess than it already is and ends up creating a worse customer experience.
Webcam Interview and Group Techniques
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